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ISBN：978-7-5684-2527-8
作者：章欣欣、陈香香、张晓芬
出版社：江苏大学
适用层次：通用
出版/修订日期：2026-07-01

《商务英语综合教程》系列教材共4册，内容全面涵盖当前国际经济贸易与商务活动的核心领域。选材兼具时效性与典型性，深度契合商务英语专业的教学规律。

本书是第1册，共设8个单元，紧扣商务主题，精选新颖、地道的语篇，系统训练听、说、读、写、译五项核心技能。书中特别引入真实商务案例与丰富多样的练习，有效促进“知识输入”向“能力输出”的转化，全方位提升学生的商务素养与解决实际问题的能力。

本书结构清晰、重点突出、讲练结合、内容实用，既适合高校商务英语专业教学使用，也可供相关专业学习者及商务英语爱好者自学参考。

Unit 1 Company

Part Ⅰ Warming Up

Part Ⅱ Text A

Part Ⅲ Business Knowledge

Part Ⅳ Text B

Part Ⅴ Grammar

Part Ⅵ Comprehensive Practice

Listening

Speaking

Translating

Writing

Part Ⅶ Chinese Values

Part Ⅷ Group Assignment

Unit 2 Recruitment and Training

Part Ⅰ Warming Up

Part Ⅱ Text A

Part Ⅲ Business Knowledge

Part Ⅳ Text B

Part Ⅴ Grammar

Part Ⅵ Comprehensive Practice

Listening

Speaking

Translating

Writing

Part Ⅶ Chinese Values

Part Ⅷ Group Assignment

Unit 3 Research and Development

Part Ⅰ Warming Up

Part Ⅱ Text A

Part Ⅲ Business Knowledge

Part Ⅳ Text B

Part Ⅴ Grammar

Part Ⅵ Comprehensive Practice

Listening

Speaking

Translating

Writing

Part Ⅶ Chinese Values

Part Ⅷ Group Assignment

Unit 4 Production

Part Ⅰ Warming Up

Part Ⅱ Text A

Part Ⅲ Business Knowledge

Part Ⅳ Text B

Part Ⅴ Grammar

Part Ⅵ Comprehensive Practice

Listening

Speaking

Translating

Writing

Part Ⅶ Chinese Values

Part Ⅷ Group Assignment

Unit 5 Product

Part Ⅰ Warming Up

Part Ⅱ Text A

Part Ⅲ Business Knowledge

Part Ⅳ Text B

Part Ⅴ Grammar

Part Ⅵ Comprehensive Practice

Listening

Speaking

Translating

Writing

Part Ⅶ Chinese Values

Part Ⅷ Group Assignment

Unit6 Marketing

Part Ⅰ Warming Up

Part Ⅱ Text A

Part Ⅲ Business Knowledge

Part Ⅳ Text B

Part Ⅴ Grammar

Part Ⅵ Comprehensive Practice

Listening

Speaking

Translating

Writing

Part Ⅶ Chinese Values

Part Ⅷ Group Assignment

Unit 7 Sales

Part Ⅰ Warming Up

Part Ⅱ Text A

Part Ⅲ Business Knowledge

Part Ⅳ Text B

Part Ⅴ Grammar

Part Ⅵ Comprehensive Practice

Listening

Speaking

Translating

Writing

Part Ⅶ Chinese Values

Part Ⅷ Group Assignment

Unit 8 Business Communication

Part Ⅰ Warming Up

Part Ⅱ Text A

Part Ⅲ Business Knowledge

Part Ⅳ Text B

Part Ⅴ Grammar

Part Ⅵ Comprehensive Practice

Listening

Speaking

Translating

Writing

Part Ⅶ Chinese Values

Part Ⅷ Group Assignment

商务英语综合教程1（双色）（含微课）（AI赋能版）

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